Independent and intellectual thoughts ranging from China, SEO, and other international topics
15 Apr
Google has some aspirations to be a market leader in China within the next five years:
His plans to achieving that goal is not exactly clear; he did say Google will focus more on social and mobile features in China. Lee is still seeking social networking and mobile partnerships and acquisitions to help gain share. Lee told us this back in October, saying a redesigned Google China is necessary, and mobile is the way Google must go.
Google lost its best chance over two years ago when it moved its operations into Shanghai while still having a site predominantly in English. Now, with the Chinese government behind the scenes pushing for Baidu, which still has a far larger share, I do not see this as being a very likely situation as Baidu knows its market far better along with the ability to ignore international pressure on copyright issues.
4 Responses for "Google Striving to be Market Leader in China Within Five Years"
[...] addition to my previous post on Google looking to become the market leader in China, Google is also looking to surpass Baidu as well. Sinovantage International’s blog states: [...]
Thanks for the brilliant information…!
It really looks like, Google is going to be a leading poineer in China, Japan, where others are currently leading, and Google is currently going nuts and facing hard time ever. However, would this “Google” success in this specific markets would bring more quality, or things would be merged with quantity, enhance, however, would merge the market?
I meant to say: Would this google success be beneficial for users as well? Or the more they would be strenghten, the less will be their friendlyness?
It already is happening in the US with Google. The larger a company becomes (and the more encompassing too), the higher likelihood that said company is seen as a monopoly or as a negative force.
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