The more and more I see Google gobble up new areas and jump into new verticals, the more I personally envision their own search results filled with just about only their own products. For someone who works on improving client search results for SEO, this will become an ever-increasing frustration as Google’s SERPs will be less and less beneficial for clients looking for direct impacts to their site. How so? Here’s a vision of how the search results could be in a few years (click to enlarge):

Of course, that entirely depends on whether Google is still around. Nonetheless, as frustrating as it can be to see these results, it makes me wonder how much Google is just shooting itself in the foot the more it continues to promote its own products over other results (manually or algorithimically). All one would need is a great advertising campaign to publically make fun of Google for having all its search results as Google.

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