Google got tricked again today first with Google Suggest, then with Google Trends (more or less inter-related) with the phrase, “I am extremely terrified of Chinese people,” first broken here:

At one point the phrase got up to position 24 with 10% of the searches coming from Providence, Rhode Island (#1 by cities).

These phrases show up in the hot trends when a group uses their network of people to search for the phrase, and if it is interesting enough, more people will type out the phrase themselves, snowballing the effect (aka: going viral).

Oh, and the page that comes up is NSFW, so I would advise not going there.